The firm was started from the desire to change the way traditional accountants interact with their clients. Historically businesses tended to have in house bookkeepers/accountants and therefore the role of an external CPA was generally looked at as only necessary for compliance. Therefore most CPA firms prepared taxes, conducted audits and provided advisory services only when clients needed an outside eye. Nowadays business owners tend to outsource as much of the accounting work as possible and therefore even if sometimes they may not realize they may need it, they will require a lot of advisory services. This can take many different forms anywhere from regular reports and financials so that they understand how their business is doing, calculating if their social media marketing is working properly or helping decide which software would be best to keep track of their inventory. We also understand that nobody likes a surprise bill which is why we try whenever possible to give a quote upfront for all the work that we do and communicate clearly our commitment to our client. This includes the timeliness, quality of our work in line with what is expected and usefulness of reporting and advice that we give to our clients. We look forward to talking to each and every one of our clients!